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Daphne Perfume Princess

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New Daphne Perfume PrincessTM Awarded  "Plant of the Year"

 Our new Daphne Perfume Princess™ was awarded the prestigious honour of Plant of the Year at the 2016 Australian Nursery and Garden Industry Association’s National Conference, held in Adelaide, South Australia.

"Over the years the awards program has continually evolved, requiring much more
from the entrants. This is principally due to the changing industry environment and
the subsequent demands put on businesses. Their conscious choice to strive for
best practice, sound management, exciting marketing and uncompromising green
life quality is particularly commendable," says Mike Mehigan, President of Nursery & Garden Industry Australia.


Garden guru Don Burke reveals on the TV Program, "A Current Affair", that this is the best plant to hit the Australian market in 50 years.

Perfume Princess - Don Holy Grail.jpg He's so confident in it that he's labelling it the "Holy Grail of Horticulture".

Called the Daphne Perfume Princess™, it was bred by New Zealand plant breeder Mark Jury.

During springtime, pretty pink flowers stem from the robust shrub and scent the garden with a perfume, hence the nickname: the Perfume Princess.

It grows best in frost-free conditions, in sun or semi-shade. Once the plant is established, it requires only occasional attention and should only be pruned lightly.


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Daphne Perfume Princess™ is not just any ordinary daphne!

It has:-

Large blooms - up to 4x the size of traditional daphne blooms;   Intense perfume with citrus undertones;  And clusters of blooms that progress down the stem like no other daphne.

Daphne Perfume Princess™ is a unique and enchanting daphne that should be on everyone’s list of ‘must have’ daphnes. It’s the earliest and longest flowering of all daphnes, with one of the sweetest fragrances that is enhanced with its soft citrus undertones. 

Clusters of blooms are up to 6cm across also begin flowering along the stem like no other once established.    It is an excellent performer with upright and slightly spreading attractive evergreen foliage.  Positioned in the garden near a window, doorway or path, the sweet scent from all these flowers will add fragrance to your home and garden. Flowers from mid winter to late spring and is perfect for containers and in the garden.

Key Features

  • Masses of large flowers open blush pink and fade to white 
  • Highly perfumed  -  with soft citrus undertones
  • Long flowering season
  • Intense clusters of blooms that can also bloom down the stems
  • More adaptable than most other daphnes

Suggested Uses

  • Anywhere in the garden, or highlighted in a pot on the deck or balcony
  • In bloom,  as cut stems to bring this exquisite perfume inside too

Growth Habit

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Bushy growing to 1.2m high x 1m wide with rich glossy green foliage

Flowering Attributes

Masses of blush pink/white florets, which are offset by deeper pink buds, are clustered together in large groups of up to 6cm across.   These clusters can be repeated up to 10 times along the stems of established plants (2-3 years old)

It blooms from July - September (mid winter to Spring), but is known to also spot flower in summer as well).


Richly fragrant with soft citrus undertones.   Stunning!


0.5m spacing if planting as hedging


-15 deg C to 38 deg C


Rich glossy green foliage.


Not required,  however can trim to shape as required after flowering has finished in late spring

Light Needs

Unlike most other Daphne, Perfume Princess can tolerate full sun

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Soil Needs

Performs well in a range of soil types, but prefers slightly acidic soils; avoid very heavy water logged conditions.  When growing in pots,  use a pot with a minimum of 45cm in width and use a good quality potting mix.

Water Needs

Light to moderate.


Add a handful of slow release fertiliser after flowering.

Disease Tolerance


Pest Issues

Aphids and scale can sometimes affect different varieties of Daphne, however we have not seen any in our trial gardens to date

Special Care

Performs best with good drainage, so plant in slightly elevated soil beds if planting in the garden.  If you have heavy clay soils,  adding some compost or bark material to the soil prior to planting will help with the drainage.

Botanical Name

Daphne odora x bholua

Varietal/Cultivar Name


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